What to buy now? It's a question that's most succinctly answered right here on a daily/monthly/hourly basis thanks to the extensive shopping knowledge of team Who What Wear UK. However, at the beginning of each week, we're bringing you a concise and covetable edit of the newest best items to buy. These standout pieces are chosen from the new-in sections of our favourite brands and e-commerce sites and feature the kinds of items that you'll miss if you blink. We're your all-seeing eyes, ensuring the best of the best can stand a chance of getting into your wardrobe.
Like so many other modern women, you shop high street to high fashion, extravagant to basic, outré to simple to find the coolest items. Some weeks you'll be spontaneous and give yourself a pat on the back with a hot-ticket item that makes your heart skip a beat (and your wallet feel lighter). Other weeks you'll look for ways to easily and quickly update and refresh the pillars of your closets—from work to party and back again. Whatever you're in the market to buy now, we promise we'll have it covered. So if you want to know what to buy now, scroll through the gallery below.
This week, it's all about autumn-ready dresses, belt bags and modern pearls.
The pink collar is such a great addition to this leopard-print jacket.
Pearls get a modern makeover courtesy of Mizuki.
A high-end style coat at a high street price point.
These will instantly elevate your wardrobe staples.
Dress down with Chelsea boots and dress up with platform heels.
Jumpsuits are still going strong. Wear this ASOS look with a white polo underneath.
Belt bags have been given a grown-up makeover this season and this Wandler bag ticks all the boxes.
All we want from a winter dress condensed into one fabulous piece.
Body-con skirts suddenly seem chic again, especially when they fall below the knee.
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Now this is a statement coat.
This minimalist crossbody bag from COS looks so high end.
Asymmetric midi skirts are looking so good right now.
This dress would look so chic with knee-high boots.
A good dose of snakeskin for all your '90s needs.
Unusual, stylish and affordable. What's not to love?
This Topshop knit looks even better IRL.
Little House on the Prairie never looked so cool.
Use this puffa to dress down a floaty midi dress.
This is the ultimate autumn slip skirt. Wear with knee-high boots and a slouchy cashmere knit.
You'd never know this cute crossbody was only £30. We love the top handle and rich burgundy hue.
Staud joins the cord bandwagon with a pair of quirky emerald green kick flares.
A belted workwear jacket is perfect for tricky in-between temperatures.
We're already thinking ahead to party season (any excuse), and Roksanda just delivered the dream frock.
A chic new addition to the leopard-print skirt lineup courtesy of Warehouse.
A double-breasted navy coat will never go out of style. Invest now and wear for life.
If you're looking to inject some colour into your wardrobe this season, look to lilac.
This hooded parka will look just as cool in the city with luxe separates as it will in the countryside with jeans.
All you need on chilly winter mornings.
Sage green was everywhere at fashion week. Get ahead of the crowd with these Topshop court shoes.
We're stocking up on long-sleeved midi dresses for autumn—particularly in paint box brights.
These flared jeans will be super flattering with their mid-rise fit.
We love the puffed sleeves on this black H&M dress.
The thick fabric of this Mango blazer feels so expensive.
Snakeskin is here to stay and this New Look number is a steal at £15.
Embrace a Mod mood with a pair of white ankle boots.
Refresh your denim wardrobe with these distinctive fold-over black jeans.
This bubble gum pink jumper would look so cool with a patent leather skirt.
Nanushka launches a jewellery line; Who What Wear's editorial team dies with excitement.
You think this Warehouse leopard coat looks good? Just wait until you've felt it. It's definitely the best we've seen on the high street so far.
Joseph delivers yet another winning autumn dress. Wear with gold layered jewellery and brown suede boots.