Like any other subcategory of fashion trends, It bags can come and go faster than you can text your friends to ask them what they think of your latest find. One day, something is all over your feed, and the next day, it's gone. *Sometimes* that same item will either stick around much longer than anticipated or pop back up when you least expect it—even if it's years later. Knowing which will do what is probably 10% skill and 90% luck, but it's a game we love to play nonetheless.
With that, I've rounded up the nine designer purses that are on the radars of practically every celeb, influencer, editor, and fashion person lately. From newer styles by Prada and Bottega Veneta to older (and even older) picks from Gucci and Louis Vuitton, below are those pieces that the fashion set just can't get enough of this summer, and my guess is that they'll keep wearing them into fall too. To see the bags that made the cut, simply keep scrolling.
For a low-key pick that gives "If you know, you know" vibes, look no further than The Row's N/S tote. The only downside is that it's available in a range of sizes and neutral tones, so it's nearly impossible to choose a favorite iteration.