If you’re a regular shopper at Zara, are always up-to-date on the best dresses to hit the store and even know how to spot an incoming Zara sale before any of your friends, then we’re sure you’re aware of the Trf section. It’s often positioned near the back of any brick-and-mortar Zara store and rings at a slightly lower price point. But while the Trf section isn’t exactly a part of the main women’s collection, every savvy shopper always makes a beeline for it. So what’s the deal? And while we’re pondering such things, what does Trf mean, anyway? If you’ve ever found yourself asking these very questions (perhaps while sorting through armfuls of must-buys in the changing room or feverishly adding to basket online), then keep reading. We’ve done the all necessary digging for the full DL on Trf.
First up, Trf is an abbreviation of Trafaluc, the section’s name in full. If you’re hoping that means something super stylish in Spanish, however, we’re sorry to disappoint: “The word ‘Trafaluc’ doesn’t actually mean anything. It is just the name of the collection,” the Zara press department tells us. But if you often find yourself drawn to bolder street-style trends, then we’re happy to report that this section will likely be a goldmine for you.
“Trf is our more trend-led collection with a more daring aesthetic, including statement pieces such as slogan T-shirts, oversized hoodies, printed dresses and co-ords, plus statement denim,” our insider adds. “It’s aimed at the younger Zara customer, so the price point is lower than both Zara Woman and Basic, which are chicer, more classic collections.”
Though originally aimed at Zara shoppers in their teens and early 20s, Trafaluc has now become the go-to for women looking to dip their toe into experimental key pieces and vibrant separates without investing too much cash. From Balenciaga-inspired chunky trainers for £50 to directional dresses that (mostly) stay under the £40 mark, this is where to head if you’re looking to trial run a new trend, or re-create a street-style look that you’re obsessed with.
On that note, keep scrolling to see our pick of the best pieces to shop from Zara’s Trf section right now. From statement shoes to printed blouses to a must-buy straw bag, you can expect to add at least one piece to your basket.
Get your print on.
You’ll get so much wear out of this steal.
An easy route into the “ugly” trainers trend.
Perfect for dressing up denim.
These are so much fun.
Team it with heels, sandals or sneakers.
So cool and modern.
Two trends in one straw bucket bag.
Tuck it into jeans or knot it into a crop.