Hold On a Second—Is This the UK's Answer to Reformation?

Our love for Reformation is limitless, but Who What Wear UK's social media editor, Isabel Mundigo-Moore, may have just unearthed a similar brand that's homegrown and therefore devoid of the import taxes that sting us each time we buy from our favourite ethical American label. So, as the summer events stack up and wedding guest dress season is now in full swing, and you might be panicking (like me) about what to wear to the many nuptials, post-parties and hen dos to come—herein lies a new answer, particularly if you're a blouse fanatic.

Thoreaux may sound French, but its home is in Notting Hill, London. Its British-made wares offer the same floaty, slinky vibes that Reformation has been so known for, plus vintage-style pieces that come more pared back and in simpler forms than their ancestors.

The likes of Alex Stedman of The Frugality have already picked up on the summery charms of this eco-friendly womenswear label, choosing the marigold-coloured Mia blouse that we have on our wish lists. Many of these items sell out within no time, but you can keep up-to-date with drops best via the brand's Instagram account @thoreau_official. Keep reading to see the pieces we love.