This Shoe Brand Just Arrived in London—and These Are the 12 Pieces We Love

When it comes to shoes, Steve Madden is a powerhouse name. The billion-dollar shoe brand already has over 250 stores across 65 countries. Plus, Steve Madden also got a shout-out in The Wolf of Wall Street. However, it has only just found a home in the UK, opening its first brick-and-mortar store at the beginning of November in Westfield White City. As a fashion editor, I love the chance to see the product up close, and so I went to the shop to try on the boots, heels and trainers. 

Don't forget to follow @stevemaddenuk on Instagram.

Steve Madden store:



Assistant editor Elinor Block wearing the Slouch boots

After trying on several pairs, it was easy to see why Steve Madden is so popular. There are plenty of choices for the diehard shoe lover. Classic pieces that range from black court shoes to on-trend biker boots are sure-fire winners. But then there are chunky sneakers that tap into the dad trainer trend. These come in so many colours they're bound to suit every taste. The range of strappy sandals is impressive—ideal for anyone set to head out to various parties over the festive period. After seeing all the shoes up close, we made our edit of the pieces that caught our eye. Keep scrolling for more.



Elinor wearing the Vala shoes


Who What Wear

Elinor wearing the Carrson sandals

A wardrobe staple for anyone. Simple, chic, timeless. 

Not for minimalists but definitely for those who love the "ugly" sneaker trend. 

Another great classic pair of boots. Wear with jeans and a blazer. 

Our favourite way to wear these? With midi dresses. 

Say hello to your favourite new party shoes. 

We've tried these on and can confirm they are also super comfy. 

If you want to switch up your usual black ankle boots, these are ideal. 

For every festive party you have coming up as well as any weddings you've got in 2020. 

How to do the dad sneaker trend in muted colours. 

These will look great with cropped flare blue jeans. 

Subtle animal print is our favourite.