It's interesting to reflect on the way that colour can impact a culture. Remember when all anyone could talk about was millennial pink? And then subsequently its brighter, edgier younger sibling, "Gen Z" yellow?
For 2020, Pantone—the authority on all things colour—has declared we're going back to basics with Classic Blue being given the ever-illustrious title of Colour of the Year. According to the company, the shade was selected as it represents calm, confidence and "highlights our desire for a dependable and stable foundation" as we begin a new decade.
Aside from this timeless shade, for spring 2020 Pantone has predicted that we'll also see vibrant hues of flame orange and fiery red, as well as heritage blue, a soft iris yellow and a deep shade of dark green. Unsurprisingly, we've already seen these predictions translate on the runway, as the spring/summer 2020 collections were filled with each of these unique colourways.
Keep scrolling for an in-depth look at key colours trends for spring 2020, as well as a few ways you can start wearing the shades now.
Deemed Pantone's Colour of the Year, Classic Blue is set to be everywhere this season, as evidenced by its popularity on spring 2020 runways. The shade appeared in key looks for Gucci, Marc Jacobs and even lined the walls of the show space at Balenciaga.
As bright as they come, Flame Orange is said to radiate energy and warmth. The colour was seen on the runways of Prada, Bottega Veneta and Jacquemus, effectively solidifying it as one of the key shades of the season.
Synonymous with nature, Storm Green is the colour you'd find hidden within a jungle or rain forest, which is exactly why it made the perfect hero shade in Versace's spring/summer 2020 collection.
As an almost vintage-looking shade of denim, Heritage Blue is said to reflect tradition and dependability. For spring 2020, JW Anderson brought this historically classic shade into the new era through the use of a thoroughly modern silhouette.
As Pantone explains, Yellow Iris is set to represent optimism and positivity, which is precisely how the joyful shade translated on the runway at Victoria Beckham's spring/summer 2020 show.