It's interesting to reflect on the way that colour can impact a culture. Remember when all anyone could talk about was millennial pink? And then subsequently its brighter, edgier younger sibling, "Gen Z" yellow?
For 2020, Pantone—the authority on all things colour—has declared we're going back to basics with Classic Blue being given the ever-illustrious title of Colour of the Year. According to the company, the shade was selected as it represents calm, confidence and "highlights our desire for a dependable and stable foundation" as we begin a new decade.
Aside from this timeless shade, for spring 2020 Pantone has predicted that we'll also see vibrant hues of flame orange and fiery red, as well as heritage blue, a soft iris yellow and a deep shade of dark green. Unsurprisingly, we've already seen these predictions translate on the runway, as the spring/summer 2020 collections were filled with each of these unique colourways.
Keep scrolling for an in-depth look at key colours trends for spring 2020, as well as a few ways you can start wearing the shades now.
Classic Blue
Deemed Pantone's Colour of the Year, Classic Blue is set to be everywhere this season, as evidenced by its popularity on spring 2020 runways. The shade appeared in key looks for Gucci, Marc Jacobs and even lined the walls of the show space at Balenciaga.
Shop Classic Blue
Fiery Red
Expressing drama and energy, you'll feel like the dancing emoji personified this fiery hue. Prominent on the Valentino spring 2020 runway, this shade is certainly not for the faint of heart.
Shop Fiery Red
Flame Orange
As bright as they come, Flame Orange is said to radiate energy and warmth. The colour was seen on the runways of Prada, Bottega Veneta and Jacquemus, effectively solidifying it as one of the key shades of the season.
Shop Flame Orange
Storm Green
Synonymous with nature, Storm Green is the colour you'd find hidden within a jungle or rain forest, which is exactly why it made the perfect hero shade in Versace's spring/summer 2020 collection.
Shop Storm Green
Heritage Blue
As an almost vintage-looking shade of denim, Heritage Blue is said to reflect tradition and dependability. For spring 2020, JW Anderson brought this historically classic shade into the new era through the use of a thoroughly modern silhouette.
Shop Heritage Blue
Yellow Iris
As Pantone explains, Yellow Iris is set to represent optimism and positivity, which is precisely how the joyful shade translated on the runway at Victoria Beckham's spring/summer 2020 show.
Shop Yellow Iris
Next up, see more of the spring/summer 2020 trends you need to know.
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I'm Who What Wear's Editorial Director—35 Seasonal Finds That Have My ApprovalSigned, sealed, and delivered.
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18 Chic and Affordable Finds That Tap Into Spring's Biggest TrendsIncluding finds from Jacquemus and Manolo.
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6 Chic Spring Trends You Can Buy From Nordstrom for Less Than $150What's better than that?
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9 Emerging Brands That Will Define Street Style This MonthOnes to watch.
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6 Big Spring Trends You Can Buy From Nordstrom, Shopbop, and Net-a-Porter RNThese ones are very wearable.
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6 Cool Suiting Trends Early Adopters Are Already WearingNot your ordinary pantsuit.
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The Color Trend That's About to Be Everywhere for SpringThis is a must-buy.
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I'm a Loyal Net-a-Porter Shopper—Here Are the Spring Trends I'd Buy NowShop my personal edit.
