How to Shop

Like your best fashion friend, allow us to guide you through the trickiest parts of shopping: from navigating the big stores that feel overwhelming to nailing a new trend on a shoestring.

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The 53 Amazing Pieces We've Discovered in Time for Payday
We want them all.
The Only H&M Pieces You Need to Know About This May
They're so damn good.
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How many do you know?
11 Fashion Items That Our Editors Always Buy From Amazon
Who knew?
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From zebra print to directional swimwear.
24 New-In Summer Items Our Editors Have in Their Saved Items
Yes, it includes those Prada sandals.

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I'm in My 30s, and This Is How I Shop Topshop
Never too old to enjoy Toppers.
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We've just found the perfect printed midi.
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We've worked out a few winning formulas.
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Très chic.
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Hello, Mykonos!
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How an editor would navigate the site.
3 Editors Own This Topshop Dress—We Think It's Going to Be the Next Big Thing
So comfy too.
The 5 COS Items That Always Look Like They're Designer
Riche aesthetic, moderate budget.
The 9 Discount Shopping Sites Team Who What Wear Actually Use
Shop like a pro.
The 9 High-Street Brands You Probably Haven't Come Across Before
How many do you know?
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