Here's Why Every Influencer Owns This Classic Trainer Style

While some trainer trends come and go, spending little more than one season in the spotlight, there are certain key sneaker styles that have unwavering influencer appeal and decades-long lasting power. Case in point? Nike’s classic Air Max 1.

The shoes that first launched the brand’s air-cushion revolution back in 1987, Nike Air Max 1s may be over 30 years old, but the clean shape, super-comfy soles (who doesn’t love that pillowy bounce?) and fresh colour updates have meant it’s a style that’s stayed firmly in the wardrobes of fashion’s elite.

Completing front row–worthy suit combos and weekend brunch outfits alike, the versatile shoes have that rare magical ability to complement pretty much any wardrobe look, which is undoubtedly why they’re still so popular with influencers heading anywhere but the gym. Keep scrolling to see some of our favourite Nike Air Max 1 outfits and shop key styles.

Now’s the time to bag your favourites!