These 35 Instagram Brands Are Going to Be Huge in 2019

In my role as associate social media editor for Who What Wear UK, I spend a lot of time on the internet. A ton of that time is spent on Instagram, which means I stumble across new brands around the world nearly every day. So it felt natural to start the year with a massive list of the new brands and designers to discover, support and love as they get big—and it's also a chance to find unique pieces to wear so you stick out from the crowd. See my latest finds below.