The Statement Collar Trend That Will Elevate All Your Autumn Outfits

It all started with a Ganni statement collar blouse: A vintage-inspired look that graced both Instagram feeds and the streets of fashion week the moment it dropped last year. Over the following 12 months, this niche detail took on a life of its own and gone onto be embraced by high street and high-end designers alike. Each iteration has offered its own spin on the trend, be it '80s ruffles or a '70s-inspired dagger collar. All-in-all, it's the perfect piece to add personality to your autumn ensembles.  

Look-atme collars trend 2020



Whether you layer a statement collar blouse under a cardi or juxtapose a big collar dress with a pair of chunky combat boots (Ganni's ruffled collar gingham style would be perfect for this), there are so many ways to embrace the look-at-me collar trend. In true Who What Wear style, we wanted to make sure you were as well informed as possible when it comes to investing in this look (but remember, only buy it if you really love, not just because other people have one). For us, that means offering high street, high-end and secondhand options for your perusal, after all, this is a trend that so clearly has vintage roots.

So if this look tickles your fancy, scroll down to see our edit of the best high street, designer and pre-loved statement collar blouses. Happy browsing!

High Street