Londoners Have Decided That These 7 Designer Bag Trends Are Everything

No matter what style or aesthetic you identify with the most, one thing that we all have in common is the need for a good bag. Take a look around the capital on any given day and you'll spot them all–backpacks, handbags, clutches and pouches, and over the last few decades, bags have evolved from an everyday necessity to a status symbol, and for many, the right bag is the key to elevating an entire wardrobe. So not too much to ask of an accessory, then. 

When it comes to shopping for the right bag, one thing to bear in mind is longevity, and designer bags are a great option for those looking for a long-term investment. Sure, they can be costly, but given the quality of materials used and careful design involved, a luxury handbag can be the difference between the piece that gathers dust at the back of your wardrobe, or a bag you'll wear for years to come. 

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(Image credit: @camillecharriere)

There's no denying the appeal of the shiny, new designer bag (and my wish list is currently full of them), but "which are the best to buy now?" I hear you ask. Well, there are currently seven particular styles that London's best-dressed have been wearing on repeat. To save you scrolling time, I've pulled together an edit of the trending styles that should provide inspiration for your next luxury purchase, whether it be a glamorous evening bag or a practical tote. So, keep scrolling to see the designer bag trends London currently loves. You won't regret it. 

1. THE CROCHET BAG

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(Image credit: @hedvigso)

Style Notes: You know it's nearly summer when an artisanal trend like the string bag comes back around, and this year it's bigger than ever. Capitalising on the success of last year's Prada smash it, you'll find plenty of other designer bags following suit with colourful, hand-crafted bags perfect for summer in the city. 

SHOP CROCHET BAGS:

2. THE MINI TOP HANDLE BAG

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(Image credit: @amagodson_a)

Style Notes: Just when we thought we'd seen the last of the teeny tiny bag, Londoners aren't quite ready to surrender their mini marvels quite yet. Granted, the current favourites are bigger than Jacquemus' unforgettable micro bag, Le Chiquito, but they're only still big enough to hold your essentials. Could these be the bag to replace the evening clutch? We certainly think so. 

SHOP MINI BAGS:

3. THE SLOUCHY TOTE BAG

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(Image credit: @smythsisters)

Style Notes: A trend straight from the runways and the very antithesis of the mini bag, the slouchy tote is the practical answer to your handbag dilemmas. Large, light and roomy, this bag is perfect for the post-pandemic preference for comfort, functionality, and versatility. 

SHOP SLOUCHY TOTES:

4. THE BASKET BAG 

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(Image credit: @monikh)

Style Notes: If you invest in any bag this summer, a basket bag should be high on your list. These woven styles make great everyday bags, and you needn't worry about the delicate by nature of their design, 2023's most popular styles come in heavy duty leather as well as classic raffia. Look for bigger styles that can fit everything you need for work inside– they'll also double up as the ideal beach bag when you're out of office. 

SHOP BASKET BAGS:

5. THE QUIET-LUXURY BAG

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(Image credit: @nlmarilyn)

Style Notes: For those keeping up with current trends, quiet luxury will come as no surprise. The intentionally understated look comes from the popularity of TV shows like Succession and brands like The Row, who specialise in pared-back, minimalist designs without the need for logos, embellishment or print. Think the classic, monochromatic wardrobes of Carolyn Bessette-Kennedy or Rosie Huntingdon-Whiteley. This is a trend that speaks (albeit in a hushed whisper) all for itself. 

SHOP QUIET LUXURY:

6. THE POP OF COLOUR PICK

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(Image credit: @emmarosestyle)

Style Notes: Wondering what to wear this month? Allow me to make a suggestion. Make your bag the star of the show by brightening a simple, tonal outfit with a burst of colour from a statement bag. Warmer months call for bolder colours, and this year is a kaleidoscope of juicy citruses, punchy brights and clever colour blocking. 

SHOP BOLD BAGS:

7. THE SLING BAG 

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(Image credit: @lucywilliams_02)

Style Notes: One part hobo-tote and one part crossbody, the sling is the versatile bag that you can wear on your shoulder or casually swung across your body (depending on it's size). Just like the slouchy tote, the beauty of this bag is it's handy capacity, but you also have the added benefit of being totally hands free. Wear with a column maxi dress and sandals for an easy summer outfit that's guaranteed to get compliments. 

Up Next: 11 Quiet-Luxury Bags That Are Low-Key, Anti-Trend and Peak Cool 

Remy Farrell
Fashion Editor

Remy Farrell is a London-based shopping editor with nearly 10 years of editorial experience covering fashion, beauty and lifestyle. After graduating with a journalism degree and working on the editorial and fashion teams for titles such as Grazia, Elle, Cosmopolitan and British Vogue, she moved into the luxury e-commerce sector, working as fashion assistant at TheOutnet.com styling for the social media channels and helping to develop the collections for the in-house brand Iris & Ink. After expanding an assisting and styling portfolio that includes shooting talent such as Gigi Hadid, Victoria Beckham and Miquita Oliver, she also branched out into beauty, creating tried-and-tested reviews and diverse beauty content.In her role as shopping editor at Who What Wear, Remy is interested in discovering new and exciting brands to share with the Who What Wear readership and particularly loves uncovering hidden gems at affordable prices to make shopping accessible to everyone.Born and raised in Sheffield, Yorkshire, Remy moved to London in 2014 and lives in the Docklands with her partner and pug Billie.