This Brand is Responsible For 2019's Prettiest Shoes

Chances are you've already seen a pair of Loeffler Randall shoes—you might just not have realised. The brand's bow-adorned block-heel mules have been a firm favourite amongst editors and influencers alike since last summer, and its '50s-inspired gingham sandals have been an equally big a hit in 2019.

But how did this brand come to be? And what makes its shoes so covetable? Let us fill you in… While Loeffler Randall's meteoric rise seemed to peak in 2018, the Brooklyn-based label has been around much longer than that—15 years, to be precise. The brand was founded by Jessie Randall and her husband, Brian Murphy, and Randall credits her love of fashion to the day when she was given a pair of ballet shoes as a child.

Indeed, this romantic view is evident in all of Loeffler Randall's designs, with all of their bows, lamé textures, knotted details and embellishments; in fact, they look as though they've been designed by your fairy godmother. Made in small batches, exclusivity also plays a part in the brand's success, which—if its latest collection is anything to go by—will only going to continue to skyrocket.

With animal prints and suede textures, its autumn/winter 2019 offering certainly adheres to the current style agenda. Though it does shoes undeniably well, it also has an impressive array of bags on offer, not to mention hair clips and scrunchies. Keep scrolling to see how some of our favourite influencers (and Who What Wear UK's editorial director, Hannah Almassi) wear Loeffler Randall shoes; then shop the best pieces from the brand.

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(Image credit: @hannahalmassi)

Who What Wear UK Editor in Chief Hannah is also a fan of Loeffler Randall's gingham mules. 

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(Image credit: @babba)

Babba gives her chiffon polka-dot maxi dress a cool spin with her T-bar sandals. 

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(Image credit: @lucywilliams02)

Proof that Loeffler Randall's bags are just as good as its shoes. Lucy Williams has barely put down this raffia bag. 

SHOP OUR LOEFFLER RANDALL WISH-LIST

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Next up, read all out autumn/winter 2019’s top trends…

Maxine Eggenberger
Deputy Editor

Maxine Eggenberger is Who What Wear UK’s deputy editor and has over thirteen years of experience in fashion journalism. She been creating engaging and elevated style content specifically for Who What Wear UK since 2018, covering runway reports, emerging trends, long-form features, self-styled shopping stories and columns, including her edit of the best new-in buys. She ensures the highest editorial standards are met across the site, leads the editorial team in their SEO strategy and keyword planning, works closely with the beauty team on content initiatives, represents the brand at industry events, and regularly contributes to social media, including her own Who What Wear UK TikTok franchise, French Style Fridays. Previously, Maxine appeared on ITV's This Morning in her own fashion segment and has interviewed countless celebrities—everyone from Victoria Beckham to Oscar winner Lupita Nyong’o.

Prior to Who What Wear UK, Maxine’s career began when, after completing her first-ever internship at Look magazine, she was offered a position on the brand's fashion desk. She accepted, leaving university a year early in the process. Her passion and natural talent for writing and styling meant she swiftly rose through the ranks to become the title's fashion news and commercial content editor, with a stint as InStyle.co.uk’s fashion and beauty writer along the way. She later served as Look’s acting Editor in Chief, overseeing both print and digital, before embarking on a successful freelance career, working with Grazia, The Pool, and Marie Claire amongst others.

Maxine is based remotely from her countryside home near Edinburgh where she spends her downtime renovating her house, walking her dogs, hosting friends and trying to master the art of making Old Fashioned cocktails.