The New Capsule Collection We're Obsessing Over

For model and actress Liberty Ross, a foray into fashion design was inevitable,. That right project came by way of GENETIC, a denim brand that rules her closet. It was a no-brainer for the English beauty. “Denim has always been my go-to thing,” says Ross. “It felt great to do something with a brand I wear every day.” Almost a year in the making, the six-piece GENETIC x Liberty Ross collection is finally available in stores and online, and we can assure you it was well worth the wait!

Ross walks us through her design process and inspiration for the capsule collection, which you can shop now below, so keep reading for her exclusive styling tips and more!



“I always had in the back of my mind this idea of designing, because obviously I’ve been working in the fashion industry for as long as I have. I became friends with [GENETIC founder] Ali Fatourechi, one thing led to another, and he asked me to do a little line .”

GENETIC x Liberty Ross White-Hot Blazer ($484)

“I grew up in a roller disco that my parents owned when I lived in LA, so that’s where the gold graphic metallic print came from. It’s also inspired by some of my favourite designers, such as Balmain, Alaia, and Alexander McQueen.”

GENETIC x Liberty Ross Vivid Shirt-All ($576)

“The dress is more like a boyfriend style, easy to wear in the day. I am huge fan of zippers and buckles, and I love gold, so the hardware is all gold.

GENETIC x Liberty Ross Susan Moto Skinny with Knee Patches ($240)

“I personally live in the kneepad jeans. You can wear with them with sneakers, pumps, or high-heeled boots.”



“I’ve done everything myself. [Fatourechi] really let me do it on my own. He didn’t interfere or give advice or pointers, he just let me kind of do it and mess up where I needed to mess up. There were no guidelines or anything. He was just like, ‘Go do your thing.’ I am really pleased with what came out of it.”

GENETIC x Liberty Ross,GENETIC x Liberty Ross Brilliant High-Rise Skirt ($484)

“If I’m going out, I would wear the skirt with a gold top, a jacket, and a high heel.”

GENETIC x Liberty Ross Liberty Skinny with Inset Front Zippers ($484)

“I used the same technique as I used when I guest edited British Vogue, because that was another time where I was like: ‘Wow, I’ve never done this, how do I do it?’ I just put all of my favourite things in a pile on the floor, whether it’s poetry or images or fabrics or paintings.”

GENETIC x Liberty Ross Lust Skinny with Zip Hem ($275)

“I love Farrah Fawcett, she was a great denim girl. Jackie O is another one, Kate Moss, and Drew Barrymore. Denim is so iconic and timeless. That’s what I love about denim: it looks so sexy, whether you are in your sneakers or dressed up. You can have so much fun with it these days.”