You Have to See Lane Bryant's Stunning New Plus-Size Lingerie Campaign

In a not-so-secretive dig at Victoria's Secret, plus-size brand Lane Bryant has just launched a gorgeous campaign starring women of all shapes and sizes—and they're calling it the #ImNoAngel campaign. 

"Our #ImNoAngel campaign is designed to empower ALL women to love every part of herself," Lane Bryant CEO and president Linda Heasley said in a statement, via Racked. "Lane Bryant firmly believes that she is sexy and we want to encourage her to confidently show it, in her own way."

Keep scrolling to see our favourite shots from Lane Bryant's new lingerie campaign, and head to Lane Bryant to shop the full collection now!

Shop the collection here!

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