Riding the success of her wildly popular CR Fashion Book, editor Carine Roitfeld is embarking on an entirely new journey: launching the men's version. She's off to a good start so far, too: Roitfeld revealed on her Instagram that the first major model cast in the debut issue is none other than Kate Upton.
A brilliant intersection of what men want and women aspire to be, Upton makes perfect sense for the men's book. As Roitfeld explains, "Kate has always been everything I love. She is the opposite of me—a Marilyn of today. For my new CR Men's Book, she represents different types of beauty and the sexual fantasies of all men."
The debut issue's main editorial will focus on a really interesting aspect of some of the world's most iconic men: the women who supported them. Upton plays Patti Smith (shown in the image above), the longtime collaborator and best friend to photographer Robert Mapplethorpe. Tell us what you think of Kate Upton's look in the comments below!