There's nothing quite like seeing a celebrity wearing a cool new brand that you've never seen before. But it's even better when you discover that it's affordable. JW Pei's bags have been spotted on the likes of Emily Ratajkowski and Gigi Hadid, and influencers are also getting in on the act with Who What Wear favourite Lydia of @femmeblk also wearing one of the brand's coveted bags.
So what makes these totes so special? They're minimalistic in design and never showy. However, small details like a ruched handle or a new take on the baguette bag make them stand out. Perhaps their real selling point is the range of on-trend colours, with one of 2021's biggest colours, green, featuring prominently in the latest collection. Or maybe it's that they're actually affordable, with the priciest of the bags coming in at £129.
JW Pei was created in 2016 by Stephanie Li and her husband, Yang Pei. The brand uses high-quality canvas, polyurethane, and certified fabric made from recycled plastic bottles, according to its website. Whether you're looking for a new affordable label or something a little different, then we've probably just found your new favourite handbag brand.