"How can you not wear jeans?" This was easily the most common question I was asked in the early years of my career when—yes, you guessed it—I did not wear jeans. Looking back, I put it down to having never really having found the perfect pair. This was a time during which skinny jeans reigned and before straight-leg styles were as commonplace as they are now (if you can believe it!). Fast-forward eight years or so, and now I live in jeans; I'd say six out of the seven days in the week, you'll find me wearing a pair, and I'm always on the lookout for new ways to get my denim fix.
That's the beauty of the jeans world as it is now; there are just so many options to choose from. Some might say even too many. Between classic pairs such as Levi's 501s and Re/Done's Stove Pipe jeans to the arguably more polarising styles that have resurged thanks to the enduring Y2K aesthetic—here's looking at you, low-risers—the denim market has never been quite so booming or, depending on how you look at it, daunting.
You'll have found yourself here via two avenues: 1) the headline piqued your interest as you scrolled social media/Apple News or 2) you googled "jeans trends 2023." I know many of you will have done so by way of the latter, so you'll be please to know I'm here to do just that: show you the best and most noteworthy jeans trends of 2023. From pairs that began trending last year that are still major contenders to the styles that feel brand-new and fresh, scroll on for my list of the nine jeans trends that are set to dominate the next six months at least.