We Can't Stop Seeing These High-Street Pieces on Instagram This January

The team at Who What Wear UK prides themselves on uncovering cult items before they've barely even made it to the production line. We're keen, to say the least, and a great portion of our time is spent documenting and analysing the Instagram posts of the thousands of cool women we follow on Instagram for high-street sightings. In fact, we have Whatsapp groups and Slack channels dedicated to these affordably priced power pieces, and we want to update you on them as soon as is humanly possible (aka after we've bought our faves) each and every week.

Our skills are so attuned that more often than not, we'll have an inkling over a certain piece before it has hit the big time on social media. Sometimes, you'll find a flurry of brand-specific action due to a paid activation or natural desire to wear a particular thing or label. But other times, it'll be a slow and steady accumulation of saved posts that start to make a trend clear to me—especially when a vast array of influencers start favouring the very same items over a longer period of time. Either way, please trust that we're on it.

Right now, there are some beautiful new-in winter items making a strong bid for inclusion in this gallery. From a Mango jumper that is set to spike to an & Other Stories blazer that looks way beyond its high-street price tag, keep reading to see my picks of influencers wearing the latest high-street items.

Topshop Chunky Boots

Photo:

@ropesofholland
& Other Stories Wool Blazer

Photo:

@isabellath
Zara Oversized Knit

Photo:

@monikh
Arket Leather Blazer

Photo:

@camillecharriere
Weekday Knit Dress

Photo:

@styleidealist
Mango Jumper

Photo:

@lindatol_
ASOS Patent Dress

Photo:

@ada_oguntodu
Topshop Keyhole Dress

Photo:

@camillecharriere
Mango Heeled Boots

Photo:

@leiasfez
Uniqlo Roll-Neck

Photo:

@babba
Topshop Straight-Leg Jeans

Photo:

@monikh
Whistles Hiking Boots

Photo:

@asos_lotte
Marks and Spencer Checked Coat

Photo:

@trayslounge
Charles & Keith Bag

Photo:

@thetripletsss
Arket Leather Trousers

Photo:

@hannastefansson
Zara Jumper

Photo:

@ada_oguntodu
Marks and Spencer Hiking Boots

Photo:

@heartzeena
Mango Jacket

Photo:

@leiasfez
ASOS Knit Co-Ords

Photo:

@erica_davies
Arket Jeans

Photo:

@modedamour

Spring/Summer 2020 Fashion Trends: What We'll be Wearing In This New Decade

This story was published at an earlier time and has since been updated.