You may remember that way back in June—when Iggy Azalea's song "Fancy" was still inescapable whenever you turned on a radio and the star was on every major red carpet—we dubbed her the rising fashion star to watch. Well, the rapper continues to prove us right--she just landed her first major national ad campaign.
The 24-year-old, née Amethyst Amelia Kelly, stars in Forever 21's holiday campaign, which just launched. In it, she can be seen alongside her longtime beau, basketbal player Nick Young. The images stay true to Forever 21's growth as a brand, a move more toward high-end pieces and sleek styling—and the real-life couple look super-happy in the photos.
"Iggy operates in what’s comfortable for her, she doesn’t want to feel too forced or like she’s trying," Azalea's stylist James Knox told us back in June. "It’s an effortless style sensibility she has. She’s just being Iggy at all times, not really turning up for the cameras.”
We think the same is true of this new campaign. Keep scrolling to see Iggy's first major fashion campaign, then head to Forever 21 to shop now!
What do you think of Iggy Azalea's first major ad campaign? Tell us in the comments below!