You may have noticed we like Zara. Was it the way we discovered how French girls shop in-store that gave it away? Perhaps it's the fact that one of our main ladies, Olivia Palermo, can be relied upon to wear a choice Zara piece almost each and every week? Maybe it's down to knowing the rails so well that we can spy a Zara buy a mile away—even at fashion week amongst a sea of designer garms.
Whatever may have hinted/shouted toward our full-blown Zara obsession, it's been a long love affair. We fondly recall the circa-2007 turning point where the Spanish chain started moving away from its workwear tailoring core and branching into more adventurous fashion territory. This has, as a result, provided many a stellar moment for the brand. Many Zara pieces have become instantly recognisable to even the most laissez-faire of high-street shoppers.
I personally recall a moment in 2009 where I thought one particular Zara coat was following me around the country—I was street style–hunting up and down the UK and noticed the Aztec-inspired red, black and white blanket coat EVERYWHERE. Bristol to Birmingham, Cardiff to Clapham, it was the piece to be seen in that winter. Much like last year's #thatcoat phenomenon, there are certain Zara pieces that just seize a fashion nation.
Keep reading to see the items we remember most clearly.
Oh, this was SO flattering! It was an incredibly popular frock (and Zara has had huge success with floral dresses) that found its way all over the internet due to a surge in stylish girls blogging their way to the top.
If you bought these at the time, well done. We know girls who still lament missing out on such a chic high-street purchase. It was around the time of Valentino's Rockstud boom, and kitten heels have remained in our wardrobes ever since.
Olivia Palermo really put this piece on the map, toting the tan version all around NYC before anyone could work out where the handbag was from. It was such a runaway smash that new versions were whizzed back into stores for a long time after. Almost every fashion industry girl we know bought one, and at around £70, we couldn't blame them.
Now you know the one I'm talking about, right? It still pops up on the street style blogs, even today. This striking graphic blanket coat was worn with everything from boho dresses to black skinny jeans.
You could say this hippie blouse–come-jacket preceded the embroidery craze we can now see on the high street. Man Repeller's Leandra Medine was the first high-profile influencer to pick this up, and now Zara has introduced a similar top but with stripes and bolder embroidery for spring 2017.
This is the store's most recent must-have. We saw these sports-meets-military wide-leg pants all over fashion week (in fact, I can see a pair as I type), and they come with Palermo's stamp of approval. Bad news: These trousers are no longer available. Good news: Ganni's Naoki Striped Stretch-Jersey Track Pants (£115) are available and are just as chic.
From Camille Over the Rainbow to Adenorah, WeWoreWhat to Hippie Hippie Milkshake, these were THE slides to own if you were a super blogger a couple of summers ago. We admit that they do look very expensive and chic to this date…
Another season, another killer jacket! This one was a major hit at a time when off-duty cool was the overarching fashion message. Many a savvy woman paired hers with expensive designer jeans, instantly elevating the bargain piece.
Next up, see the 11 new-in pieces that will definitely sell out.