Online fashion store Revolve launched back in 2003, but it has exploded over the last few years thanks to a strong social media strategy. The e-commerce site plays into how—and why—many of us get dressed. In the U.S., it's one of the most powerful social forces in fashion, with everyone from Kim Kardashian West to Chiara Ferragni wearing, liking and tagging them on a regular basis. But all of this may have passed you by while you stuck to your faithful fashion go-tos elsewhere on the internet.
In short, it's the place to shop for the clothes you see all over Instagram—think bodysuits, statement sleeves, off-the-shoulder dresses, T-shirts with embroidered slogans and chokers. The site now stocks over 500 brands, including Elizabeth and James, Frame Denim and Nicole Richie's label House of Harlow 1960 and a number of under-the-radar labels that we're always happy to discover.
But there's a lot of stock, and there are pockets of it that may feel too young or too sassy to just bulk-buy without spending some time scrolling. Here's where we can step in to educate. Just what are the tricks to finding the best pieces on Revolve? Sifting through all that product can be time-consuming, so we called upon a number of shopping experts for their tips on how to get the most out of the site.
Keep scrolling to read the fashion insiders top tips on how to shop Revolve.
1. Look to Instagram for Inspiration First
On Monikh Dale: House of Harlow 1960 trousers and shirt.
"Searching Revolve's Instagram is a great tool to see what's new and looking great on your favourite bloggers of the moment," says Monikh Dale. "Also make sure you check out their tagged photos for clothes on REAL girls. Heaven."
2. Use the "Suggested Designer" Functionality
On Millie Mackintosh: Majorelle top and skirt.
"I love Majorelle, so I often search brands rather than just browsing the whole website, as this can be time-consuming," says Millie Mackintosh. "Revolve's website also suggests 'similar items' (if you scroll down the page once you've clicked on an item) from other designers, which is great for discovering new brands you might not have heard of otherwise."
3. Eliminate Impulse Purchases
On Kara Rose Marshall: Revolve jeans.
"I click on the 'designers' tab and select all my favorite brands before scanning through the results," says Kara Rose Marshall. "Then I add all the looks I love to my wish list and review them before adding to my basket. This gives me time to think about my purchases and prevents me from impulse buying! Happy shopping!"
4. Search the #RevolveMe Hashtag
WHO: Style bloggers Marni Danielle Harvey and Lindsi Lane using the #RevolveMe hashtag
"Search the #RevolveMe hashtag on Instagram to find some pieces you love. Most of my Revolve purchases have come from seeing someone looking amazing in a certain piece," says Lizzy Hadfield.
5. Don't Forget the Beauty Section
6. Always Check Out the Denim Section