Gwyneth Paltrow has invested a lot of time building her lifestyle site Goop into an exclusive shopping location where you can purchase limited-edition designs from the likes of heavy-hitters like Stella McCartney, Diane von Furstenberg, and Michael Kors. And now her overarching mission in doing so seems clear: Paltrow announced that Goop will launch its own eponymous fashion line in 2015.
Via Harper's Bazaar, Paltrow will design the first collection herself, and it will consist of what's being referred to as "wardrobe basics." We assume this means more of what Goop does best: classic t-shirts, well-fitting jeans, loungewear, and other such necessities. This marks the first time Paltrow has ever designed her own collection.
What do you think of the news that Paltrow wil design a collection for Goop? Tell us in the comments below!