If you have spent the best part of your life worrying about the inevitable arrival of grey hairs, you’re not alone. In fact, since 2018, Pinterest searches for “going grey” have increased by 879%—and we totally get it. After all, going grey requires a whole bunch of hair decisions to be made. While full-colour transformations and highlights prove popular options for those going grey, the maintenance and upkeep can be very expensive.
On top of the financial aspect of covering grey hairs comes the pressure to keep them hidden. For many years, there has been an element of shame that comes alongside going grey. So much so that grey hair is cited as the number one hair concern for women in the UK. At the moment, with salons still closed for the time being, it seems people far and wide are at a total loss with what to do with their grey roots. And while covering them up and at-home dyes are an option, we think there's something rather chic about embracing your natural hair colour in all of its glory, no?
That’s right—a wave of grey acceptance is coming over the beauty industry, and we couldn’t be happier. Thanks to shampoos and conditioners that work to keep grey hair looking fresh (Redken Color Extend Graydiant, £15, can’t be beaten) and blow-dry foams that work to temporarily disguise grey hairs while you transition from brunette to silver (John Frieda Defy Grey Blow Dry Foam, £7, is a must-have for brunettes looking to go grey naturally), going grey has never been easier. Plus, grey hair has never looked chicer. Don’t believe us? To prove it, below are 17 women whose naturally grey hair looks so great that you’ll be praying for silver strands.