I love lipstick. For me, it's the one makeup item I rely on when I want to feel more pulled-together or polished (when in reality, I've still only spent minutes on my look). I used to wear a bold matte lipstick pretty much every day (red was my jam), but I've started gravitating towards balms and glosses for daily wear. However, I still wouldn't step out at night without something opaque on my lips.
On the other hand, I have plenty of friends and colleagues who wouldn't dream of rocking up to the office with bright red lipstick on. Whether it's the perceived maintenance of wearing a bold colour on your lips or the fact that wearing a vibrant lipstick comes with "look at me!" vibes, I know plenty of people who steer completely clear of lipstick in all its forms.