Gigi Hadid Shows a Different Side of Herself as New Face of Topshop

At this point, Gigi Hadid doesn't need to do any further work to prove that she's the rising It model to watch right now. Having scored campaigns for major brands from Max Mara to Seafolly and walked in runway shows for pretty much every big designer name, she's been on our radar for a while—and she's only getting bigger and better.

With her latest work, though, Hadid takes herself to a whole new level of cool-girl status. She is the new face of Topshop, a role she usurped from Cara Delevingne—and for the campaign, Hadid appears far more pared down, proving she can do the undone look with the best of them.

Keep scrolling to see Gigi Hadid's debut campaign for Topshop!

Topshop Judo Wrap Jacket ($210)

What do you think of Topshop's decision to phase out its thin mannequins? Tell us in the comments below!

What do you think of Gigi Hadid's new campaign for Topshop? Tell us below!