You'd be hard-pressed to find a fashion devotee who doesn't like Ganni. From influencers to editors, stylists to buyers, the Danish label is a go-to cult brand for stylish women all over the world, not to mention celebrities. Ganni has also been worn by the likes of Margot Robbie, Daisy Edgar-Jones, Selena Gomez, and more.
Since the inception of the brand, there have been a few stand-out dress silhouettes that we seem to gravitate towards again and again. From the wrap style favoured by influencers like Imani Randolph to the throw-on midi worn by the likes of Zeena Shah, there are a few key cuts you see and immediately know Ganni is the brand they belong to.
Evidently, Ganni has decided to embrace that success, as the brand has just recently launched a capsule collection in collaboration with The Outnet. The 13-piece range delves into the Ganni archive to bring fans of the brand the most popular dress silhouettes, prints, and patterns from seasons past.