11 Secret Places Where You'll Find the Items Trending on Your Feed

You probably remember a time where every celebrity and their brother, auntie or great-niece started designing their own fashion collection. Most, bar a few memorable efforts (yes, we're talking about Kate Moss at Topshop) were a bit rubbish, but that's because the stars in question weren't necessarily fashion experts in their own right. Skip forward a generation, though, and there's now a flurry of style influencers who are setting up shop, creating their own ranges and knocking it out of the ballpark.

These are the girls who know the market inside and out. Given that they spend their days focusing on what looks good, what photographs well and what goes with what, who better to start filling some gaps in our wardrobes? Some brands have been so successful that you probably don't even know there's a blogger or influencer behind them. So as more of our favourite outfit makers and trend shapers set out on this fashion adventure, we thought we'd take some time to present you with the best creations coming out of this growing shopping sector. Go through the gallery to see our favourite It-girl brands.

This piece was published at an earlier time and has since been updated.