How Eva Chen Assembles the Most Instagrammable Outfits
As the head of fashion partnerships at Instagram, Eva Chen knows better than anyone what makes the "perfect" Instagram outfit. Her #EvaChenPose pictures, where she photographs her shoes, handbag and fruit in the back of a taxi, have become so popular that over 18,000 pictures use the hashtag, and she has over 750,000 followers on her own account. Eva always opts for playful, conversation-starting accessories that she can bring to life on her page, whether that's with a Boomerang, a slow-mo video and or plenty of sparkle courtesy of the KiraKira app. Her outfits are never too formal or serious, she is usually seen in bright OTT coats, dramatic fringed skirts and colours that make you smile. Her motto is "Why wear all-black when you can wear an entire rainbow?" Keep scrolling to see 13 of Eva Chen's best looks and shop her key pieces.

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Style Notes: Eva Chen's floral ankle boots look like they were created for the #EvaChenPose.

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Style Notes: At fashion week, Eva often lives in jeans and a tee but dresses them up with statement coats and Instagrammable shoes.

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Style Notes: This white shirt, black wrap miniskirt and white trainers are a classic outfit that won't date, but she makes it more "Eva" by adding a quirky handbag and a white shirt in an unusual graphic print.

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Style Notes: Eva probably knows more than anyone what makes an Instagrammable fashion item, and she has an impressive collection of colourful, loud coats.

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Style Notes: Eva has never been one of those fashion editors who only wears all black, as she loves bright colours and rainbow prints.

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Style Notes: Eva makes this silver fringed skirt look more laid-back with a simple white T-Shirt and pair of white low-top Converse.

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Style Notes: Fringe skirts are an Eva Chen favourite—they also make for a brilliant Boomerang and slow-mo video.

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Style Notes: These Chanel glitter boots were probably the most Instagrammed item during fashion week in September, so of course Eva wore (and KiraKira'd) them.

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Style du Monde
Style Notes: At fashion week, Eva often wears one colour head to toe, such as this all-grey suit.

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Style du Monde
Style Notes: Eva is a fan of unusual shapes that will stand out in photographs, such as this pleated skirt and Monse jumper with a cutout over the left shoulder.