Eva Chen Shares Her 3 Favourite Fast Fashion Brands

When it comes to budget-shopping mavens, we gotta be honest: Lucky editor Eva Chen isn't exactly the first person we think of. Chen is well-loved by street style photographers the world over, and she has an entire cache of Instagram photos that show off her enviable collection of designer shoes and bags—so it's easy to understand why we don't exactly picture her shopping at Zara.

But, in an interview Chen just did with South by Southwest, she says that's exactly where you'll find her. And it's not just Zara that she loves; there are two other major fast fashion brands she's obsessed with.

In addition to being a huge fan of Marc Jacobs, Proenza Schouler, and Joseph Altuzarra, she admits, "I can't resist a high street/high-low mix. I'm guilty of hitting up Zara every few weeks, as well as Topshop and ASOS."

Chen also reveals her personal mantra in the interview: "Keep calm and take care of business." We have to admit, we kind of love that her business includes regular stops at three of our personal favourite fast fashion brands. ?Are you surprised by Eva Chen's fast fashion confession, and which of her go-to shops is your favourite? Tell us in the comments below, then head to SXSW to read the rest of the interview!

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