This Cult Cleanser Is Our Secret to Glowing Skin—And You Can Get One for Free

When it comes to our skincare routines, we’re firm believers that you shouldn’t have to sacrifice luxurious textures and decadent aromas in the quest to find products that really work. After all, efficacy and enjoyment shouldn’t be mutually exclusive, right? Whilst some skincare experts rightly warn against the effects of certain skin-irritating fragrances or breakout-inducing textures, we’re always on the hunt for products that feel good to use and actually deliver on results and we’ve found just the ticket—the Elemis Pro-Collagen Cleansing Balm.

Elemis Pro-Collagen Cleansing Balm: Shannon Lawlor



When it comes to spa-like cleansers that leave skin soft, nourished and glowing beyond belief, this cult product goes unrivalled—and that's why it's so exciting that Who What Wear has teamed up with Elemis to give away 200 Pro-Collagen Cleansing Balms (100g), worth £44 each, to our readers. Simply enter below to have the chance to get your hands on a free tub!

Besides being a hot favourite amongst team here, it is also considered an everyday staple for beauty buffs and editors far and wide. Formulated with just the right balance of nourishing oils and waxes, it melts away makeup and grime, revealing a complexion that practically beams health and radiance.

Elemis Pro-Collagen Cleansing Balm: Texture



And while skin health should of course be top priority when shopping for a cleanser, the issues with opting for something with no-frills is that it often leaves you with minimal incentive to go back. However, with a spa-like scent and a sumptuous texture that makes the very act of daily cleansing feel impossibly luxe and ritualistic, Elemis’s cult 3-in-1 balm cleanser (it starts off as a nourishing balm, then becomes a cleansing oil and finally turns into a hydrating milk) manages to turn the laborious act of daily cleansing into something you actually find yourself looking forward to. And isn’t that the key, really? To find a skin-loving cleanser so indulgent that skincare becomes a form of wellness rather than a pesky chore?

Elemis Pro-Collagen Cleansing Balm: Original and Pro-Collagen Rose Cleansing Balm



Forget joyless micellar waters and skin-drying face wipes, simply massage a pea-sized amount of the balm into dry skin and take in the aroma as it transforms into an oil to offer up a deep cleanse. To really reap the nourishing benefits, wet your hands and continue massaging to emulsify the oil into a deeply-hydrating milk. Remove the lot with a wet flannel or muslin cloth and behold a radiant, soothed and glowing complexion. The best bit about the whole thing? There’s a formula for everyone. While the original balm boasts multiple awards, those looking for a more balanced complexion might prefer the super-hydrating Pro-Collagen Rose Cleansing Balm and, if sensitivity is your issue, you can opt for a fragrance-free option too (the new Pro-Collagen Naked Cleansing Balm is particularly good at getting rid of stubborn mascara). Whatever your formula of choice, there isn’t a bathroom shelf in the land that we would deem truly complete without Pro-Collagen Cleansing Balm.

Thanks to its deeply cleansing formula, with notes of lavender, eucalyptus and chamomile,
Elemis’ original Pro-Collagen Cleansing Balm leaves skin feeling nourished with a radiant
glow. Keep scrolling to be in for the chance of winning a free tub.

Complete with a delicate rose aroma, the Pro-Collagen Rose Cleansing Balm is infused with precious English Rose Oleo Extract to deliver more intense hydration. Perfect for sensitive skin. 

Consider your skin to be a little more sensitive? The new Pro-Collagen Naked Cleansing Balm has the same 3-in-1 balm, oil and milk texture as both the original and rose formulas, but is unscented, making it the perfect choice for those with sensitive skin.

Shop More Cult Elemis Products

The ultimate product for a second cleanse in the morning, this gel cleanser contains a trio of acids and helps to reduce excess oil and impurities from the skin.

This cult anti-ageing moisturiser is a favourite amongst beauty experts and celebrities alike. With a gel-cream like texture, it reduces the appearance of fine lines and wrinkles and utilises marine and plant ingredients.

Give dull skin a serious treat by massaging in a few drops of this super-nourishing facial oil. Not only does it smell divine, it also leaves skin feeling soothed and looking seriously glowy.

For a cleansing butter that packs a serious glow-boosting punch, this facial cleanser combines fermented pumpkin enzymes with an AHA as well as mango butter and chia seed oil. Skin is deeply cleansed, balanced and nourished with a boost of radiance.

If you’re after an effective exfoliating treatment, this tri-acid peel leaves skin looking brighter, renewed and refined immediately after use.

Give skin a hit of firming hydration with this rich night cream. With sesame and avocado oils, it helps to minimise the signs of ageing, revealing a brighter, more supple complexion.

If you struggle to keep oily skin, pores and pigmentation in check, these exfoliating pads have you covered. Simply swipe over the face twice a day and let the exfoliating lactic acid and radiance-boosting probiotic ferment complex do their work.

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