I Just Found 19 Perfect Summer Pieces From This Little-Known Outlet

Sponsor Content Created With eBay

Here at Who What Wear, it’s our job to bring you the very best that fashion has to offer. Whether that’s the biggest trends from the runways, the coolest street style or our editors’ picks from the high street. A huge part of it is also finding you the best deals and filling you in on the under-the-radar places to snag them. On that note, if you haven’t already discovered it from our previous reporting, let us introduce to you eBay’s Brand Outlet

This relatively new concept (it launched last September) sees eBay go one step farther than just being a place brimming with amazing second-hand fashion and vintage finds. This selection of over 13,000 pieces across an array of well-known designer and high-street brands is a treasure trove of new styles, with up to 70% off. Yes, you did hear that correctly. 

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(Image credit: Style Stalker)

You can thank us later, but first let us give you a rundown of what you can expect from the site’s epic offering this season. As you’d imagine, with that many items available, you can pretty much find whatever you want, from hugely discounted activewear favourites to perfect wedding-guest dresses. But what really caught our attention when browsing the Brand Outlet recently were all the easy summer pieces perfect for right now. 

And with this summer looking slightly different from our usual Mediterranean and/or tropical pursuits, we couldn’t help but focus our edit of best bits below on great styles that will see you through a great British summer—from park picnics to pub gardens and countryside staycations. That includes breezy minidresses for heatwaves and wear-everywhere floral midis that will never age. Trainers for walks, trenches for rainstorms and classic shirts as well as cute loungewear will be saviours this season but also mainstays in our wardrobes for years to come. 

So without further ado, keep scrolling to see just how good these deals are, and stock up on some summer essentials (now the sun’s finally out!).

Shop Our Summer Edit

Emily Dawes
Affiliate Editor

Emily Dawes is the very definition of a fashion multi hyphenate. An editor, stylist and writer with over eleven years’ worth of experience in the industry, Emily is known for her impeccable taste, elegant outfit choices and being able to spot the next big thing in fashion from a mile off. Our readers loyally trust her advice and shopping suggestions; so much so she began her own column documenting the most expensive-looking pieces on the high street, which has become a top-performing piece of content for the Who What Wear brand.

Emily has worked for Who What Wear UK since 2020 in a myriad as roles, spanning from contributing editor and branded content editor. Now, she holds the position of affiliate editor and is responsible for the brand’s overall affiliate strategy, ideation and content execution. Working closely with Who What Wear UK’s affiliate manager, Emily has been instrumental in securing and nourishing brand partnerships, surpassing her goals as standard. Leading the team in tentpole shopping moments including Black Friday and Peak Trading, with Emily’s guidance and leadership, team Who What Wear is in a stronger affiliate position than ever before.

Prior to joining the Who What Wear team, Emily served as YOU Magazine’s acting fashion editor where she managed the fashion team and oversaw all fashion content output for the fast-paced weekly title. Emily is a stylist in her own right, having worked with a slew of VIP clients including writer and television personality, Elizabeth Day, as well as styling and art directing several celebrity cover shoots for glossy print publication, Grazia. Her adept fashion knowledge means brands regularly sought out to work with her as a consultant: previously she has developed marketing and content plans for brands for Cocoon and Edge of Ember. Before entering the industry, Emily obtained a Bachelor of Arts in English and American Studies with International Study from Nottingham University. Fun fact: Emily spent a year studying in America which saw her join a sorority during her time there.

When she’s not working or tracking down the chicest, new-in items to share with our audience, you’ll find Emily bestowing her East London home with her stylish flair, reading everything from the classics to cowboy romance novels and escaping to the country with husband, baby boy and dog, Roo, whenever she can.

Emily is currently on maternity leave.