Editors, Influencers and Fashion People All Want This £65 Summer Dress
We're pretty well versed in both It items and incredible dresses, so you bet your new raffia tote we can spot a killer It dress from about 50 paces away. Here it is: the £65 wear-it-to-everything midi our wardrobes have all been waiting for. And it has a great pedigree, coming from our very own newly-launched sustainable and affordable fashion collection, Drop 01 by Who What Wear UK.
This dress is flattering and easy to wear thanks to its softly elasticated waist and shoulders and flowing linen-blend fabric—we haven't yet met a person it doesn't suit. But for all of its practical details, it's still incredibly "wow" thanks to the intricately designed four-in-one neckline-and-sleeve concept: You can wear this as a criss-cross halter or tie the straps neatly in a bow at the front as well as on the shoulder or off the shoulder, creating multiple silhouettes and levels of sass depending on your mood or occasion.
Lara Betiku in the green Cader dress.
It has captured the hearts of our fashion team, influencer pals and the cool women who helped us design it (huge thanks to Port Hotel for giving our community a very chic place to try everything on ahead of the launch). This timeless midi is part of a small but perfectly formed capsule collection we launched this week called Drop 01 by Who What Wear UK. It's filled with only the best summer pieces you'll feel excited about wearing now and for many hot-weather seasons to come. The pieces are sustainable thanks to a made-on-order model that eliminates a lot of the usual garment and fabric waste you'd normally accumulate, and the cost savings are redirected back to support higher wages for garment works and to educate children in the factories' surrounding areas via our partner Unfolded and their work with the organisation Pratham.
This gorgeous style comes in two colours—a chic black and a vibrant green—and we're having a tough time choosing a favourite. Help us, won't you? Keep scrolling to see the Cader dress in action, and shop it for yourself.
SHOP THE DRESS
Holidays, parties, picnic days… This dress does it all.
This runs from a size 6 to 24 and is true to size.
SEE MORE WOMEN WEARING THE DRESS

Photo:
Phill Taylor for WHO WHAT WEARStyle Notes: Avalon Afriyie is not only a Who What Wear contributor but also a sustainable-fashion fan who has been taking part in our community-led design approach. This dress is a statement in itself, so you don't even need multiple accessories to make an impact.
Style Notes: When in doubt, add neutral accessories, and go!
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