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Fashion news on launches, collaborations, new fashion brands and the latest information about the style industry's movers and shakers… Who What Wear brings you the fashion news that impacts your wardrobe.

Everyone in Hollywood Owns This Wardrobe Basic, and You Should, Too
Everyone in Hollywood Owns This Wardrobe Basic, and You Should, Too
You'll get so much wear out of it.
The Only Designer Bags You'll Need to Know in 2021 The Only Designer Bags You'll Need to Know in 2021
The Only Designer Bags You'll Need to Know in 2021
Worth the investment.
In 20 Years, We Guarantee This It Bag Will Still Be Sought After In 20 Years, We Guarantee This It Bag Will Still Be Sought After
In 20 Years, We Guarantee This It Bag Will Still Be Sought After
It's a modern-day classic.
I Asked the Experts—These Will Be 2021's Defining Interior Trends I Asked the Experts—These Will Be 2021's Defining Interior Trends
I Asked the Experts—These Will Be 2021's Defining Interior Trends
Eight homeware essentials.

Trending Stories

I Tried on Every Pair of Split-Front Leggings I Could Find—From The Row to Zara
Rosie HW is a big fan.
Trust Me—These H&M Buys Are Going to Dominate 2021
Wish lists at the ready.
This Classy High-Street Brand Is Already Ruling 2021
It has the sleekest wardrobe staples.
2021's Coolest Affordable Trends Are Already Selling Out
Everything is under £100.
Who What Wear Spotlight: Our Program Designed to Support Small Businesses
We're taking applications now!
Under-£100 Homeware Buys From H&M, Zara and More
I spend a lot of time looking at interiors.
Prediction: These & Other Stories Buys Are Going to Dominate In 2021
It's hands down my favourite high street shop.
Netflix Has Found Its New Perfect Leading Man in Regé-Jean Page
Are you watching Bridgerton yet?
Trust Us—This Will Be the Most Sought-After Bag in 2021
Harry Styles is bound to approve.
Pretty Face Masks Exist—I've Found 33 of Them
Cover up in style.