The Latest

Fashion news on launches, collaborations, new fashion brands and the latest information about the style industry's movers and shakers… Who What Wear brings you the fashion news that impacts your wardrobe.

Zara Just Launched Its Most Expensive-Looking Collection to Date
Perfect for Phoebe Philo fans.
Down Tools! Réalisation Is Having a Very, Very Rare Sale
Your only priority today.
The Duchess of Cambridge Just Wore 3 Great Things That Were All Under £100
You don't want to miss the & Other Stories find.
I Just Found the Best Pieces at H&M, and They're All Under £30
Fashion editors love a bargain.

Trending Stories

This New Instagram Account Is the Best Place to Discover New Cult Zara Pieces
You're welcome.
We're Shopping Rosie's Chic Spring Capsule Wardrobe at Arket
A minimalist's dream.
My Favourite Wedding Guest Outfits From Today's Royal Nuptials
Lady Amelia looked adorable.
Everyone in Our Office Is Buying a Dress From This Manchester-Based Label
They're perfect for summer.
The 11 High-Street Dresses Ruling Instagram Right Now
We're suddenly into daisy print.
Fearne Cotton Just Wore the Loveliest £32 Dress From a Brand You Don't Know Yet
Don't blame me if you buy it…
K-Mids Just Wore the Polka-Dot Dress Every Fashion Editor Wanted to Buy
SJP has it too.
The Airport Style at the Cannes Film Festival Is Beyond Chic
Talk about first-class outfits.
How to Find Out About Zara Sales Before Everyone Else Does
Plus, what to bookmark in advance.
The Top, Sandals and Dress That Are Trending on ASOS This Week
Plus, they're all still in stock.
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