On the Hunt for a Wedding Dress? Here Are the Best Bridal Boutiques in London

From niche vintage-inspired designs to comprehensively stocked boutiques offering the most sought-after brands, London really has it all when it comes to gown shopping for your big day. With the right amount of planning, you might find The One in a tiny boutique on Portobello Road or embrace a full sweep (bridesmaid outfits included) at a multi-retailer that won’t leave you shortchanged for the photo booth you just can’t host your nuptials without.

It’s a given that you need an appointment everywhere (with smaller brands charging a small amount to deter any time-wasters), and weekends are always busy, so if you can devote a midweek day to gown shopping, you’ll find a lot more doors open. You’ll likely be travelling all across town, so make sure your phone is fully charged and make an old-fashioned note of shop addresses and phone numbers in case technology lets you down. Oh, and enjoy! See our recommendations for the best bridal shops in London below.