I'm a 40-Year-Old Stylist, and This Is Where I Always Shop for My Clothes

@LuciaDebieux wears a Sea NY dress

When working as a stylist, I love to find new brands and spot fresh trends, and it's no different when it comes to shopping for my own wardrobe. Whether I'm shopping high-end, scouring the rails for vintage treats at my favourite charity shop or out pounding the pavements on our good old British high street, I can spot a hero piece a mile off.  I firmly believe you should wear what makes you feel good whatever your age, there really aren't any rules when it comes to fashion. And as I've gotten older, I've become better at shopping for pieces that bring me joy, regardless of what others think—that's less time spent chasing trends and more time chasing quality. 

I've never been much of an impulse shopper (okay, maybe a little in my youth), but nowadays I'm all about finding those staples that will become repeat wardrobe offenders. I'm always on the lookout for pieces that will fit seamlessly into my wardrobe and work with my body shape so that I know I'll wear them again and again. I love to take my time creating mood boards and wish lists, editing out anything that isn't working—because, for me, it's all about the considered purchase. An easy trick to identify these pieces? I have to be able to name at least three pieces in my wardrobe that I could wear with the new purchase before I even think about adding it to my basket.  

So where do I find these forever pieces, you ask? Keep scrolling and you'll find my edit of the brands I always turn to now that I'm in my 40s. From perfect trench coats I find at Arket to special jewellery at Liberty, whatever your age, I think you'll love them too. You're welcome! 

1. Ganni

I adore the puff-sleeve detail on this minidress.

I have this already in cream, but the green is a winner.  

Mark my words: Maxi skirts are back. This denim iteration is great.

2. Arket

This looks so much more expensive IRL than it is.

These are going straight to the top of my wish list.

Made from responsible wool, I'll layer under everything from velvet blazers to printed dresses. 

3. Liberty

I can't say no to a signet ring, and a bejewelled one at that. 

4. Sea

Sea has its fair share of statement dresses. This one is a highlight.

I've never seen a boiler suit I didn't like. Swoon.

Wear now with chunky boots and a khaki shacket.

The pom-poms, the shade of pink, the shrunken fit… it's a yes from me.

5. & Other Stories

I have these and can verify they are favourites in my wardrobe.

Every year, Stories brings out a version of this dress. I always reach for mine when I don't know what to wear.

6. H&M

H&M's real-leather trousers are some of the best on the high street. 

I adore the ribbed detail on this cotton breton.

This has so many five-star reviews. 


I've had my eye on this for a while. The neckline is so flattering.

The puff sleeve and scoop neck might just be my new favourite pairing. 

Up Next: Autumn/Winter 2022: The 15 Looks You Need to Know About

This post was previously published and has since been updated.