This "Old" Trend Is Suddenly So Popular Again

Social media has changed the rapidity of trends. Traditionally, new trends would start and end with each passing season. Now, however, with the world at our fingertips, trends can be born quite literally overnight. All it takes is for a celebrity to upload a snap of their latest outfit or an influencer their new purchase, and you've got the fashion equivalent of a domino effect. As such, it takes something pretty special to withstand the turnover, which makes what we're going to discuss today all the more impressive indeed.

The bouclé trend has lasted not just a year, not just a decade, but over 60 years. The fabrication, woven from a specific type of looped wool yarn and derived from the French term for "ringed" or "curled," has become synonymous with high-end style. And though it has been used to create clothes and furniture for centuries, it was arguably Gabrielle "Coco" Chanel who put it on the sartorial map.

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(Image credit: @eniswardrobe)

Eni wears a jacket and miniskirt in matching monochrome bouclé.

Inspired by menswear tailoring, Chanel created the first iteration of her iconic bouclé jacket-and-skirt set back in the 1950s, and it has been considered one of the chicest things you can wear ever since. There might be a certain wealthy-French-woman air about bouclé, but through the years, fashion types have found fresh new ways of integrating the fabric into their wardrobes, wearing it in jacket form with their jeans or by way of a skirt offset with a silky camisole, thus cementing its status as a classic fashion investment.

We couldn't help but notice just how many people have been wearing bouclé over the past couple of weeks, and we don't think it's a coincidence. In fact, upon further inspection, we realised the new-in sections of our favourite websites are flooded with bouclé textures, meaning it is already shaping up to be one of the biggest trends of autumn 2021.

If you're looking for a new way to style your existing bouclé wares or fancy getting in on the action, scroll on to see how those in the know are wearing the iconic fabric, and then shop the best pieces to buy now. 

BOUCLÉ OUTFIT INSPIRATION

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(Image credit: @jen_wonders)

Style Notes: While monochromatic bouclé will always be timeless, you can (and should!) have fun with more colourful iterations. With a chain necklace, Jen Azoulay's bouclé jacket feels so modern. 

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(Image credit: @camillecharriere)

Style Notes: Those on the Upper East Side might wear their bouclé with pearl earrings and leather court shoes, but French fashion types such as Camille Charrière give it a cool spin with knee-high boots and sequins. 

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(Image credit: @laurennicolefk)

Style Notes: A good outfit is all about creating balance, and Lauren-Nicole Coppin Campbell demonstrates this notion perfectly by wearing her prim bouclé jacket with leather boots and a miniskirt. 

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(Image credit: @bettinalooney)

Style Notes: Bouclé doesn't necessarily have to come in jacket form. Look out for more unconventional pieces for an unexpected take on the trend, like Bettina Looney's bra top–and-miniskirt combo. 

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(Image credit: @bubblyaquarius)

Style Notes: We didn't know we needed a bouclé bucket hat until this precise moment. Seriously, could Rachael Clifton's double-bouclé outfit be any cooler? 

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(Image credit: @eniswardrobe)

Style Notes: It's little wonder why Eni continuously gravitates towards bouclé textures, as it's classy and elegant. We love how she's layered her tweedy playsuit over an on-trend puff-sleeve blouse. 

SHOP THE BOUCLÉ FASHION TREND

Next Up: 5 of the Coolest Women Just Shared Their Autumn Shopping Lists With Me

Maxine Eggenberger
Deputy Editor

Maxine Eggenberger is Who What Wear UK’s deputy editor and has over twelve years of experience in fashion journalism. She been creating engaging and elevated style content for Who What Wear UK since 2018, covering runway reports, emerging trends, long-form features, self-styled shopping stories, and columns, including her edit of the best new-in buys. She ensures the highest editorial standards are met across the site, works closely with influencer talent on content initiatives, represents the brand at industry events, and regularly contributes to social media. Previously, Maxine appeared on TV in her own fashion segment and has interviewed countless celebrities—everyone from Victoria Beckham to Oscar winner Lupita Nyong’o. 


Prior to Who What Wear UK, Maxine’s career began when, after completing her first-ever internship, she was offered a position on the Look magazine fashion desk. She accepted, leaving university a year early in the process. She went on to become the title's fashion news and commercial content editor, with a stint as InStyle.co.uk’s fashion writer along the way. She later served as Look’s acting Editor in Chief before embarking on a successful freelance career, working with Grazia, The Pool, and Marie Claire amongst others. Maxine works remotely from her countryside home near Edinburgh.