Seriously, Every Editor We Know Is Getting a Boob Pot Made

Thanks to Leeds-based potter Emma Low, you will now see boob pots along with cheese plants and marble-top coffee tables on Instagram thanks to her hugely successful company Pot Yer Tits Away Luv. Here's how it works: You send her a topless selfie, which she then turns into your own mug.

"I first made a pot of myself for a gift, and someone commented on how they'd like one of themself, which got me thinking about making customised pieces," Emma explains. "Boobs are having such a moment, but we only really see very generic normative tits, so I wanted to make something that was a little more diverse and representative. I started it off as a little side project, and now it's my full-time job, which is mad!"

She has now made thousands of these pots, and her Instagram page is a refreshing representation of how varied women's bodies really are. "Most people are interested in buying pots as a representation of themselves," Emma says of her pots. "I think it's empowering, whether you absolutely love your boobs and want to show them off or you want to see your boobs from a different perspective.

"Just like the pots themselves, everyone's reasons for wanting one is individual. I'm not actually very sure why they're so popular, but I'm grateful that people love my work."