There are so many sales out there right now it can be hard not to get overwhelmed and to know which ones are really worth your time. Personally, rather than browse randomly and end up panic-buying stuff I don’t need (and missing the best bits), I try to go in with a calm, considered approach. This mainly involves focusing in on a couple of key sales from my favourite shopping destinations and approaching them with thought-out lists. Said lists will include items I buy regularly (like these incredible beauty bargains), classic items that are currently on my wish list and cult buys that I’ve been searching for for a while.
This year, after researching a lot of sales so that I could report back on the best Black Friday clothing deals to you, I can confirm that one you won’t want to miss is MATCHESFASHION.COM’s Black Friday designer sale. The site currently has a Cyber Week Friends & Family shopping event with 30% off using the code 30MF at checkout, and there are so many of the most desirable brands included, from The Row and Ganni to Taller Marmo and The Frankie Shop. The best part is that it's running until Monday, 5 December, meaning no stressful panic-buying necessary. So whether it's a party dress you're after or a perfect pair of jeans, you're in luck.
As with all sale shopping, it pays to opt for classics or for pieces you truly love so will be delighted to wear again and again, especially if you’re investing more in a designer sale. To help guide you, I’ve made an edit below of the cult pieces that I, as an editor, think make the best deals you’re unlikely to regret later. Keep scrolling to see and shop.
The Frankie Shop
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The Vampire's Wife dresses have a cult following, from Kate Middleton to Alexa Chung. This demure one will take you to so many events.