These It Bags Are So Timeless They Will Never Be Passé

When it comes to covetable handbags, certain brands instantly come to mind: Chanel, Hermès, Gucci… to name but a few. These fashion houses, and many others like them, have created arm candy that's instantly recognisable, distinguished by very deliberate logos and easily identifiable shapes (you could spot the silhouette of a Birkin a mile off). One brand's approach to handbags, however, is much more subtle but isn't any less covetable.

Founded by fashion darlings Mary-Kate and Ashley Olsen, The Row was born with a ready-made fan base. Its mere association with the sartorially blessed twins was enough to cement its status as a serious label back when it launched in 2006. Still, the fact that The Row has stayed not only relevant but also at the forefront of fashion is a testament to its elegant and enduring aesthetic, not its founders' popularity. And if there's one The Row item that we think is worth the investment, it's one of its excellent bags.

Over the years, the Olsens have mastered the art of "less is more." The Row's pieces are finely crafted, and it shows. Up close, you can tell its handbags are impeccably made (making their four-figure price tags more justifiable), while the designs somehow manage to feel trendy but timeless at once. This combination has proven palpable, as The Row bags are considered to be some of the chicest you can invest in.

While The Row's handbag collection can change between seasons, none of its older styles ever feel dated. Unlike many It bags that have come before them, to this day, we see influencers and celebrities alike proudly toting their trusty The Row from years gone by, and not once have they felt passé. Such is the power of clean lines, classic colour choices, and high-quality fabrications.

Scroll below to see the best The Row bags you can currently buy, broken down into the brand's most appealing styles.

Next Up: 20 Items That You'll Never Regret Owning