Let’s face it—shopping for a new pair of jeans can be daunting, which is why we’ll be equipping you with all the info you could possibly need so you’ll be excited to start your hunt for your next pair (or pairs) of jeans.
Skinny jeans might have fallen out of favour with the fashion crowd a few years ago, but there wasn't one obvious alternative to skinnies that would have mass appeal—until now. Last season, straight-leg jeans were the hero silhouette for many brands, from Joseph and Marques Almeida down to high-street denim agenda setters Weekday. And it looks like this is becoming a commercial hit that might just revival the skinny. "At the moment, over 40% of sales on jeans are coming from straight-leg fits in rigid or rigid stretch fabrics," says Net-a-Porter Retail Fashion Director Lisa Aiken. "This has grown significantly as designers haven't just offered high-rise fits."
This vintage-style jean—think of the ones Bruce Springsteen wore on the Born in the USA album cover—suddenly feels really current. Weekday's creative director, Louise Lasson, previously explained to Who What Wear UK that the most popular denim style is a vintage-wash light-blue denim in a straight leg; however, there are plenty of straight-leg variations getting our attention, from white Princess Diana–esque jeans to Simon Millers ankle-split jeans.
SHOP OUR EDIT OF THE BEST STRAIGHT-LEG JEANS:
AGOLDE is a new favourite with us when it comes to denim. We simply can't argue with the fit or the shapes.
Indigo denim is great for day to evening as it looks much more dressed up.
Arket have quickly become our favourite high street store for denim.
Eytys denim is having a real moment right now; they're shape is unbeatable on the cool-girl scale.
The super light wash of these H&M jeans feels very 90s.
We're so into the front button detailing on these Joseph jeans, they look and feel really luxe.
These relaxed jeans will look great with a pair of cowboy boots.
The denim duo Marques Almeida have totally nailed the ankle split denim trend.
The top stitching on the these Topshop jeans make them look super expensive.
These have been tried and tested and prove very comfortable for everyday wear.
Charcoal denim is one of our favourite shades for winter weekends and it works great with all the khaki and rust tones we're into at the moment.
Re/done jeans fit so well they're ideal for weekend wear.
An ankle split is our new favourite thing and it feels oh so 90s.
Weekday is one of our favourite places to buy denim on the high street.
The side stripe on these jeans make them feel super current.