4 Secret Items Our Fashion Friends Always Buy From New Look
Each high-street store excels in different categories, and that can change every season, so it's hard to keep up. For example: if you asked me in summer 2017 where I was buying all my affordable shoes, it was Zara, but now I'm spreading the investment across Charles & Keith and Office instead. Or like the fact that last year my affordable summer dresses were all from Warehouse, and this year I've shifted to Mango (although, saying that, Warehouse does still have some cracking pieces). So that's why we thought it was a good idea to give you the latest lowdown and a bit of a refresher course in how to shop for the best items at New Look. Maybe you've not visited in a while, or maybe you're one of the smug editor friends we've recently complimented on their fantastic dress only to find that it's from this high-street stalwart and costs around £30—our deputy editor Emma Spedding wrote about such a thing not so long ago and since then our interest in the brand has piqued again.
So we did a bit of digging around to uncover the items that we like to buy at New Look in 2018, as well as the pieces that our extended network of fashion experts rely upon. Keep reading to see what's best to buy from NL right now.
1. Shoes
When it comes to buying shoes from New Look, I'd always recommend going for the premium and leather ranges: Super-cheap shoes are not worth buying at any store, trust me. What's also good about NL's offering is that there are wide-fit options, which is something that's lacking elsewhere on the high street. Right now it's the midi-heel block sandals and simple flats that look most expensive.
Shop my shoe picks
Related: The 4 Golden Rules of Shopping ASOS Curve, According to Insiders
2. Sundresses
If you're in the market for flattering, throw-on, super-simple dresses of both midi and mini hemlines, then New Look is the one to fulfil. Emma's red tea dress has garnered her so many compliments over the past few months, and it was only £26. Proof.
Related: The Best High-Street Pieces We've Seen on Instagram This Week
3. Summer Prints
Unusual statement prints are sometimes hard to come by at a cheaper price point, so I'd always suggest sticking to classics like florals (such as Elvira's co-ords above), leopard, stripes and polka dots when it comes to buying patterned pieces on the high street.
Shop my print picks
4. Curve
We've spotted NL's curve collection all over Instagram this summer, and it's looking good—especially with more directional pieces like this rainbow-striped dress we adored on curve model Lauren Nicole recently.
Related: All I Have to Say About These High Street Dresses Is "Wow”
Ta-da!
Hannah Almassi is the editor in chief of Who What Wear UK. Hannah has been part of the the Who What Wear brand since 2015, when she was headhunted to launch the UK sister site and social channels, implement a localised content strategy and build out the editorial team. She joined following a seven-year tenure at Grazia magazine, where she led front-of-book news, fashion features and shopping specials as fashion news and features editor. With experience in both print and digital across fashion and beauty, Hannah has over 16 years in the field as a journalist, editor, content strategist and brand consultant. Hannah has interviewed industry heavyweights such as designers including Marc Jacobs and Jonathan Anderson through to arbiters of taste including Katie Grand and Anna Dello Russo. A skilled moderator and lecturer specialising in the shift to digital media and e-commerce, Hannah’s opinion and work has been sought by the likes of CNBC, BBC, The Sunday Times Style, The Times, The Telegraph and MatchesFashion.com, among many others. Hannah is often called upon for her take on trends, becoming known as a person with their finger of the pulse of what’s happening in the fashion space for stylish Brits.
Hannah currently resides in Eastbourne with her photographer husband, incredibly busy son and highly Instagrammable cat.
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