We're big fans of personalised fashion—from Anya Hindmarch's ingenious build-a-bag service to the simplest, prettiest customisable idea of them all: initial jewellery.
Once upon a time, we all wanted name necklaces à la Carrie Bradshaw. That trend came and went and came back again, but the spirit of this kind of accessorising has grown three-fold. There are cute alphabet stud earrings (Aurum + Grey is loved by the likes of Kylie Jenner in the U.S. and our columnists Lou and Em in the UK) alongside an array of lettered pendants and charm bracelets stacking up detail shots on our Instagram feeds every day. We've seen alphabet sovereign rings leading the jewellery charge at Chloé and a cursory type of "initial jewellery" into Etsy will throw up over 164K options for your perusal.
It's the one jewellery trend that appeals to almost every kind of wardrobe style: Someone outlandish like Rihanna layers her name necklace up with countless other chains and trinkets while Kendall Jenner has a more minimal approach via a simple two-chain choker that's made of little gold letters to spell out her nickname, Kenny.
Not only are any of the below shoppable pieces great for self-gifting, but you'll also find that personalised jewellery always goes down a treat as a present, whether you're a bride looking for a bridesmaid gift or just wanting to tell your best friend or colleague you love them.
Keep scrolling to shop from our favourite brands who specialise in initial jewellery:
This is the most original take we've seen on the trend to date.
We wouldn't be averse to wearing more than one of these…
Accessorize has a great selection for anyone on a strict budget.
Technically a bag charm, but how cool would this look on a chain?
Trawl Etsy for a vintage monogram brooch and you'll have something truly unique.
This American label is a favourite among A-listers.
Just all kinds of cutes.
Here's a tip: Mix and match Monica's rose-gold, silver and yellow-gold letters for a chic twist.
The dream ticket in this jewellery department.
Depending on your name, this price will change!
One of our preferred Etsy brands.
The black diamond necklaces from this brand are also incredible.
Next up, the best new-in products to shop now.
Opening Image: A Style Album