The Iconic High Street Dress Brand That Comes K-Mids-Approved

In the '90s, Ghost was one of the first places you'd visit when looking for a new dress, as its silky slip dresses were the height of cool. However, the brand gradually became seen as a destination for pastel bridesmaid frocks and occasion-wear only. But Ghost has become cool again over the couple of years thanks to a reboot of its button-front tea dresses and silky midi dresses. And our team, like the many influencers we follow on Instagram, are all in agreement that this is now one of the very best places to snap up a quality, classic dress design in 2022.

And it turns out Kate Middleton agrees, as the royal is often spotted out and about in the brand's designs, such as the blue floral dress £90 Anouk dress she wore that sold out as soon as she was spotted in it. Luckily, you can still rent the £90 Anouk dress at Hurr for just £25. 

Ghost has repositioned itself as one of those labels you see all over your Instagram feeds. The dresses all have a similar aesthetic, with midi lengths, bold floral prints and a use of vibrant colours. Keep scrolling to see how our team and influencers share their own Ghost pieces; then shop our edit of the best ones.

Best Ghost Dresses



Style Notes: Thandi adapts the Luella dress to work across all seasons by teaming with heeled leather boots.

Best Ghost Dresses



Style Notes: Nicole Ocran styles the Immy dress with chunky trainers. 

Style Notes: Who What Wear's Hannah wears the gorgeous satin Ayla dress. Match your accessories to the colour palette for an instant win. 

Style Notes: We love the flattering fit of the Ghost Penny dress worn by Holly Willoughby. 

Best Ghost Dresses



Style Notes: Sara shows us the power of layering with this col weather look. Just add a roll neck and chunky boots to make your dress last all year round.

Shop Ghost Dresses

The best wedding guest dress. 

Yep, Ghost does mini dresses, too. 

Look at that dreamy collar. 

You'll wear this for so many occasions. 

Ghost is a go-to for slip styles. 

You'll wear this across all seasons.

We of course can't ignore the bridesmaids dresses. 

This one is so popular, for obvious reasons.

Up Next: I Just Asked 8 Very Stylish Women About the Best Item They've Ever Bought

This post was originally published at an earlier time and has since been updated.

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