I'm a Fashion Editor, and This Is Where I Always Find New Outfit Ideas
If you clicked on this article to discover a new, big-name influencer or some niche references to an edgy sub-culture, I'm afraid you'll be disappointed. Allow me to explain to you why: Sometimes, the most obvious sources of inspiration can yield some of the most experimental and original outfit formulas. Seriously.
You could argue that we are totally spoilt for choice when it comes to style inspiration these days, thanks to the platforming potential of Instagram, however, as we all know, one of the traps anyone can fall into is to end up looking like everyone else. I blame the algorithms. So recently, when I've been looking for new ideas, I've been hitting up my favourite fashion brands and have been pleasantly surprised by the styling ideas on offer.
Really, it shouldn't surprise me, as every single look will have been meticulously planned by a professional stylist whose job it is to know what looks good with what. I find this particularly evident when it comes to high street fashion, and I think brands such as Zara are really skilled at creating ensembles that make a £30 blouse look more like £300. Now that's something I want to be able to do. Obviously, this isn't the case with any brand, and I've found that I've created a tick-list of sites whose styling is particularly on-point.
One of my go-to's right now is Uterqüe, which always manages to make the simplest of pieces look unbelievably cool. Sometimes if I'm struggling with styling a particular item (say denim shirts, for example), I might even type it into the search bar and see what comes up. Seriously, try it next time you're in a fashion rut. From Arket's minimalist appeal to Mango's bohemian pairings, scroll down to see the sites I always turn to for outfit inspiration.
Arket
Oversized Shirt + Jeans
Textured Lime Co-Ord + Mules
Knit Dress + Chunky Boots
Tailored Trousers + Slouchy Cardi
Shirt Dress + Leather Blazer
Uterqüe
Flares + colour-pop shirt
Oversized Shirt + Colour-Match Trousers
Cable Knit + Denim
Ruffled-Collar Blouse + Knit Vest
Sculptural Blazer + Slim-Fit Trousers
Mango
Double Denim + Suede Boots
Fringed Skirt + Cable-Knit Jumper
Black Suit + Collared Knit
Tonal Knitted Co-Ord
Statement-Collar Blouse + Straight-Leg Jeans
MatchesFashion
Seventies-Inspired Two-Piece + Loafers
Flares + Ruffle-Sleeve Shirt
Check Midi Dress + Oversized Cardi
Midi Skirt + Knit Vest
Navy Midi Skirt + Colour-Match Top
& Other Stories
Graphic Overshirt + Tailored Trousers
Loose Shirt + Beige Trousers
Denim Minidress + Loafers
Knitted Trousers + Long Cardi
Pink Overshirt + High-Waisted Trousers
Zara
Roll-Neck + Chunky Boots
Wide-Leg Jeans + Knit Vest
Knitted Dress + Cropped Top
Stripe Cardi + Black Trousers
Wide-Leg Trousers + Waistcoat
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