These Customisable Fashion Pieces Will Make Your Style More Individual

Welcome to Who What Wear UK’s first-ever Wellness Week. With that back-to-school feeling in the air, we thought what better time to hit reset on the health and happiness of yourself and your wardrobe. From uplifting outfits to savvy ways to update your look to the psychology of our purchasing habits to the pyjamas that will help you get some extra z’s, check back all week for a daily boost of style success.

If you’re terrible at remembering names, you’ll be relieved at the latest trend sweeping Instagram. Personalised merch has gone massive, from T-shirts sewn with “Lily” or “Rachael” at the pocket to phone cases bearing their owner’s initials.

Personalisation has also gone way past simple initials, so there’s plenty to choose from. Anya Hindmarch launched her Build a Bag service earlier this year where shoppers can choose a leather bucket bag and then change its colour, add or subtract handles and decorate with tasselled key fobs, colourful ruffs or zany stickers all from the comfort of their laptops (from £895, anyahindmarch.com).

Loquet London, founded by Laura Bailey and Sheherazade Goldsmith, specialises in heart locket necklaces and rings that you can fill with tiny charms that mean something to you. Bailey’s carries “L” and “T” charms for her children’s names, while Goldsmith’s has the birthstones of hers (from £390 for an “empty” locket and chain, loquetlondon.com). Keep scrolling for 10 of the best brands for personalisation. Who said shopping couldn’t boost your emotional well-being?

Next up! The biggest A/W 17 fashion trends you need to know about.