You'd Never Guess These Wedding Dresses Were From ASOS

Weddings have looked a little different over the past few years and, even as we're back to the normal running of ceremonies, there's one change that has remained: high-street wedding dresses. Though you'd never know by looking at them, the adhoc style of nuptials over the last few years has led many brides to opt for easier ways to buy their big day outfits. And who can resist the budget-friendly prices?

I may not be engaged, but I know there's plenty of Who What Wear UK readers who are on the hunt for that something new for their wedding day. As a high-style-at-low-prices enthusiast, I was keen to prove that it was possible to find a wedding dress on the high-street. Thankfully, ASOS did the hard work for me. Better still, there's so many different styles that whether you're looking for a classic maxi style, or more modern midi, you might just find The One. 

Best ASOS wedding dresses: Joy wearing white ASOS dress


Joy Montgomery

The dress came in a heavyweight fabric that hung beautifully, and with a simple and chic twisted halter neckline. Dress it up with a sleek veil or headpiece and bunch of wildflowers, and you'd never know it wasn't a designer piece. I went onto the ASOS app and realised the e-tailer had countless other designs that would satisfy even the pickiest of brides—from sequinned showstoppers to classic lace.

Clearly I'm not alone in this discovery, as in their end of year report ASOS revealed that shoppers snapped up an ASOS Edition bridal dress every three minutes during lockdown, and over 14,000 brides bought the ‘Sophia’ wedding dress to wear on their big day. That's not a number to be sniffed at. So, for any style-conscious brides-to-be on a budget out there, I would have a cheeky look on ASOS if I were you.  Scroll down to see and shop my ASOS bridal edit.

Up Next: Spring/Summer 2021 Trends: The Most Important Fashion Looks You Need to Know

This post was originally published at an earlier time and has since been updated.

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