I Just Cleared Out My Entire Beauty Collection—Here's What I Kept

There are significant perks to being a beauty editor. Getting to play with makeup all day is one; being privy to some of the most well-kept industry secrets is another. The most obvious, however, is the fact that we are constantly surrounded by the latest products. Whether it’s the latest serum or mascara, you better believe we’ve tried every last thing that we recommend. And it truly is a wonderful thing.

Over the last few months, however, we beauty editors have found ourselves in a bit of a conundrum. You see, part of our job is receiving numerous parcels a day, each containing the latest products so that we can test and review them for ourselves. And while this can be easily managed in an office environment where storage and recycling bins are aplenty, since working from home, the situation has got a little bit out of control.

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(Image credit: @SHANNONLAWLOR)

Gone are the days of leaving products at the office and going home to a nicely edited lineup. We now live among our work. And while I am by no means complaining about the fact I am lucky enough to be in this situation in the first place, it does mean that my cupboards are bulging, leaving no room for any sort of order to my beauty routine at all. So after weeks of knocking over bottles like dominos every time I reach for a cleanser, this week, I finally decided that enough is enough and declared it time for a clear-out.

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(Image credit: @SHANNONLAWLOR)

It’s worth knowing, by the way, that I am a total hoarder, especially when it comes to beauty products. I really struggle to let go of anything I like, even if I only tried it once and thought it was quite nice. Therefore, ever since doing this job, I have had a very strict rule: For every addition I make to my cupboards at home, something else must come out (and more often than not get donated to a friend).

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(Image credit: @SHANNONLAWLOR)

So for those of you who are intrigued to know how this went, keep scrolling to discover all of the products I have made space for in my collection and the products that I had to painfully let go of to do so.

Mascara

KEPT

DITCHED

Foundation

KEPT

DITCHED

Bronzer

KEPT

DITCHED

Lips

KEPT

DITCHED

Eye Shadow

KEPT

DITCHED

Cleanser

KEPT

DITCHED

Serum

KEPT

DITCHED

Tan

KEPT

DITCHED

SPF

KEPT

DITCHED

Body Wash

KEPT

DITCHED

Body Cream

KEPT

DITCHED

Body Scrub

KEPT

DITCHED

Next up, this cult cleanser is worth knowing about.

Freelance Beauty Editor

Shannon Lawlor is a renowned beauty journalist and has contributed to Who What Wear’s beauty content since 2020. As a leading beauty editor, expert and brand consultant, she has over eight years of experience working for some of the industry’s most esteemed titles, including Who What Wear (of course), Glamour UK, Stylist, Refinery29 and Fabulous.

Having also worked behind the scenes with some of the industry’s biggest brands and retailers, Shannon has a unique insight into what people really want from their beauty routines. Understanding that beauty lovers seek honest, open and responsible advice, she has it made her mission to demystify the intimidating world of beauty, taking a no-frills approach to the most relatable topics.

While Shannon is the first to admit she doesn’t hold the answer to every beauty question out there, she is dedicated to sharing her expert insights in a bid to help. As a self-proclaimed lazy girl, Shannon has an affinity for easy-to-use, foolproof beauty products and has made it her mission to scope out the best of the best.

When she’s not working, Shannon is likely soaking in the bath or giving no-holds-barred beauty reviews on Instagram from her bathroom floor.