Avalon Afriyie
Avalon Afriyie is a freelance writer and storyteller based in London. She specialises in sustainable fashion, health and the narratives of marginalised communities.
She has a background in fashion show production and styling, having previously worked on The Clothes Show and with the Lyst Group. Since graduating in 2013 with a BA (Hons) in English and contemporary media, she’s worked as a feature writer for an independent publication and a contributor for Quill’s creator network. She now marries her passion for words and style, writing for some of the most esteemed fashion and lifestyle publications, Who What Wear UK and Stylist.
Avalon also provides copywriting services, creative consultancy, and visual media for independent businesses, including travel guides, interviews, press releases and blog posts. Her work has been featured on Lush, Contiki, Youswim and Ohne.
She spends her days writing to her heart’s content for business and pleasure, shooting on film and dreaming of residing a stone’s throw away from the ocean with her love and a pup (clad in a sweeping frock, of course). She’s currently penning ideas for a book of personal essays and free verse poetry on love, life and the stages in between.
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28 Easy Yet Elegant Midi Dresses You Can Throw On Without a Care This Season
Dress season is my favourite season.
By Avalon Afriyie
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I Have The Row Taste on a COS Budget—Here Are 23 New-Season Buys I Love
Elevated basics like no others.
By Avalon Afriyie
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Bring On the Dresses! 17 Summer-Ready Styles That Have Already Caught My Attention
From printed midis to statement minis.
By Avalon Afriyie
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I'm a Brit Living in Paris—5 "Dated" Trends French Women Are Passing on in 2024
And five they're wearing instead.
By Avalon Afriyie
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I'm a Brit Living in Paris—4 Summer-Ready Dress Outfits I'm Copying From French Women
Here come the dresses!
By Avalon Afriyie
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I'm a Bit of a Minimalist—These Are the 10 Chic Brands I'm Into
They never disappoint.
By Avalon Afriyie
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I'm a Brit Living in Paris—5 Easy-to-Wear Trainer Outfits French Women Love
I'm converted.
By Avalon Afriyie
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I'm a Fashion Expert With Classic Taste—Here's Everything on My New-Season Wish List
From dresses to sandals.
By Avalon Afriyie
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I'm a Dress Devotee, But These 4 Classic Trouser Styles Are Set to Dominate My Spring Wardrobe
I'm converted.
By Avalon Afriyie
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I'm a Brit Living in Paris—5 Elegant Shoe Trends French Women Are Officially Backing for 2024
Timeless and trendy all in one.
By Avalon Afriyie
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It's My Dream to Own a Hermès' Birkin, But These Classy Alts Feel Just As Special in the Meantime
It's iconic.
By Avalon Afriyie
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It's Finally Time to Trade In My Jeans for Dresses—19 Spring-Ready Styles I'm Considering
The best of the best.
By Avalon Afriyie
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5 Classic Work Outfits That Make Dressing for the Office Totally Effortless
You'll always know what to wear.
By Avalon Afriyie
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I'm a Brit Living In Paris—This Is the Denim Trend French Women Always Wear in Spring
Ecru is the new blue.
By Avalon Afriyie
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I'm an Editor Who Has Just Moved to Paris—Here's What You Need to Know About the Stylish City
Your bumper guide.
By Avalon Afriyie
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Move Over, Jeans—I'll Be Wearing These 4 Stylish Skirt Trends in 2024 Instead
Be one step ahead.
By Avalon Afriyie
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I'm Officially in Spring Mode—These Are the Best New-Season Pieces I've Seen
My March wish list.
By Avalon Afriyie
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I'm a Brit Living in Paris—4 French-Inspired Outfits I'll Be Wearing This Spring
You could say I'm an expert.
By Avalon Afriyie
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I'm Not a Bag Person but I've Fallen Head Over Heels for These Classic Styles
Consider me converted.
By Avalon Afriyie
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Four Easy Spring Outfits I Always Turn to When I Want to Look Polished
I can't wait to wear them.
By Avalon Afriyie
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I'm Anti-Trend, But These New-In Pieces Work With My Classic Capsule Wardrobe
Buy them now and wear forever.
By Avalon Afriyie
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I'm a Brit Living in Paris—4 Timeless Outfits I've Spotted French Women Wearing
Transitional pieces you'll have forever.
By Avalon Afriyie
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Elegant, Anti-Trend and Seriously Chic—Every Wardrobe Deserves a Simple Gold Bracelet
Shop the best for every budget.
By Avalon Afriyie
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I Want to Look Polished This Spring—These High-Street Trousers Are the Key
They look so expensive.
By Avalon Afriyie
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I'm a Fashion Editor—5 Comfy Yet Classic Outfits I Always Come Back to
Top-tier comfort.
By Avalon Afriyie