How many costume changes can one leading lady have in a mere six days? Well, if you’re Alexa Chung, somewhere in the double digits! Our favourite clotheshorse didn’t disappoint when she hit the FROW at S/S 16 fashion week—the Brit icon was a cool mix of leading labels (Erdem, Gucci) and emerging brands (Jacquemus, Hillier Bartley) to keep her incalculably cool wardrobe fixed at the top of the fashion charts.
How does Alexa Chung get it so right every single time she gets dressed? Scroll down to see Chung’s fashion formula in action—notepads at the ready!
Which look is your favourite? Let us know in the comments below. We LOVE #10. See what the other London A-listers wore to LFW S/S 16.