8 Sustainability-Championing Brands Every Shopper Should Know About
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@nicoleocranBorn in Tokyo in 1991, People Tree prides itself on creating sustainable clothes that don’t scrimp on style. Every product is made to the highest ethical and environmental standards from start to finish. Fabric-wise, you can expect organic cotton, Tencel, Lyocell and responsible wool—all of which are made using traditional artisan skills. People Tree is also known in the industry for its excellent collaborations; our favourite being its capsule with the V&A.
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@birdsonglondonWith “dress to protest” serving as this Brit brand’s mantra, Birdsong is on a mission to give women who expect more from their wardrobes the staples they so crave—all of which are ethical, sustainable, and made by women who are paid a London living wage. Its fast-becoming known for its on-point slogan tops, but we’re privy to these grown-up separates.
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@diartePouring its energy into creating chic knitwear with a conscience, all of Diarte’s designs are created with a local, small-scale production chain in its native Spain. The brand has also been OEKO Tex certified, which means all the materials used to manufacture Diarte’s designs are free from harmful levels of more than 100 substances known to be damaging to human health.
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@dariadariaHaving been given the seal of approval from the likes of PETA, Fairtrade, Fashion Revolution and Global Organic Textile Standard, ArmedAngels should be a feature in every sustainable dresser’s wardrobe. What impresses us most, however, is its DextoDenim range, which features classic and trend-led jeans which use 91% less water, 61% less energy and 46% less carbon dioxide than typical, non-sustainable styles.
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@joy_montyFormer high-street designer Frankie Steed founded her namesake label after being inspired to create sustainable pieces influenced by bygone eras. Having only launched in autumn 2019, the collection is made in London and production runs which have been limited to 30 pieces per style to limit waste. The garments are made from recycled fabrics and are delivered to customers in gift bags made from fabric scraps to eliminate plastic waste.
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@komodofashionCoined “the original ethical brand,” Komodo has been creating sustainable clothing that doesn’t have a negative impact on the environment since 1988. Using premium quality organic, natural and eco fibres and breaking new ground with innovative fabrics such as green PU coating and recycled PET (a resin found in many plastic bottles), Komodo is at the forefront of the conscious fashion movement.
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@sophia_rosemarySince its launch in 2008, Manchester-born brand Beaumont Organic has been helping the British fashion industry move towards a sustainable future. From promoting the use of organic cotton and “end of roll” fabrics to ensuring its product are being produced ethically (which can mean longer lead times to ensure staff are never overworked), Beaumont Organic also plans to bring full traceability to each and every product in spring 2020.
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@enbrogueIt may be inspired by heritage and tradition, but Lowie’s ethos is as forward-thinking as they come. Founded in 2002 in South London, Lowie is fully transparent about how and where its pieces are made. What’s more is the brand also offers free lifetime repairs on its clothing, encouraging its customers to love and re-wear their garments instead of contributing to the colossal 300,000 tonnes of clothing that finds its way to the landfill each year.
